Good Medicine On the Go Podcast

Reimagining the Functional Medicine Journey

Welcome to Good Medicine On the Go, where you can learn practical, actionable clinical and business applications towards creating a successful, dynamic functional medicine practice. If you’ve ever wondered how to integrate nutrigenomics into your practice, how to integrate a health coach, or how to get started with marketing your practice—this podcast is for you. Join us as we embark on a real-time series featuring long-time business partners, Functional Medicine doctor Nathan Morris, MD, and Functional Medicine Health Coach, Kara Ware.  Nathan and Kara will be joined by industry business development, medical, research, and health coaching thought leaders. Follow their quest to make functional medicine more approachable, affordable, and sustainable right now, when we need it the most.

Proudly Sponsored By

This podcast is sponsored by the Atrium Innovations family of Professional Brands–offering evidence-based supplements, advancing scientific research, and providing clinical protocols and technology to empower practitioners globally. Our brands include Pure Encapsulations®, #1 Trusted and Recommended Brand by practitioners, Douglas Laboratories®, Genestra Brands®, and LivingMatrixTM, the fastest growing digital patient management system for functional medicine.”

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How can you gain insight from a nutrigenomics report in 15-minutes or less?…

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In the marketing campaign we described this season, we’ve harnessed the power of simplicity to turn prospects into patients. But with these new patients in our practice, how do...

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Like in any good relationship, communication is king. Learn from experts on how to structure a communication campaign for your prospective patient, and how to make this process simple...

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When your prospective patient says ‘yes’ and engages with your ad, where do they land after that? We’re going to explore how to continue their customized experience and why...

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In order to make our marketing efficient, we need to meet our prospective avatars where they are: mentally, and physically. This episode dives into the importance of true market...

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An object at rest will want to stay at rest, that is why the first step of the marketing yes ladder is breaking inertia. Learn how to encourage your...

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In episode two, we identify two common marketing mistakes and hear renowned marketing expert Allan Dib, explain the importance of defining an avatar and joining the conversation that is...

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In episode one, we hear renowned marketing expert Allan Dib, explain the importance of a niche, and how to choose one for your next marketing campaign. ...

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The Good Medicine On The Go podcast is back baby! This season we’re breaking down the common myths and mishaps of marketing --- to help you reach more patients,...

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In our last episode of the season, we bring together key learnings and expert voices from the past 6 episodes. We summarize how to optimize entry points and utilize...

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Learn how to discuss finances with your patients, and why this conversation is critical to a sustainable functional medicine lifestyle....

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Discover a tried and true method that drives conversion rates by focusing on onboarding the right patients who will stay with you for the long...

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Part 2. There is a lot of pressure for Functional Medicine practitioners to ‘do it all’. We are joined by two phenomenal health coaches in this two-part series that...

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There is a lot of pressure for Functional Medicine practitioners to ‘do it all’. We are joined by two phenomenal health coaches in this two part series that show...

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We are joined by Margaret Moore (aka Coach Meg) to discuss how health coaching is the #1 missing intervention in healthcare. We learn about the science of sustainable behavior...

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I am a paid advisor at Pure Encapsulations, I do not have any other conflicts of interest. All podcast productions represent the opinions of the co-hosts and do not represent the position or the opinion of the sponsor. Reference by the presenter to any specific product, process, or service by trade name, trademark, or manufacturer does not constitute or imply endorsement or recommendations by the Sponsor. The podcast is not substitutions for standard medical care. The podcast is intended for licensed health care practitioners. Practitioners are solely responsible for the care and treatment provided to their own patients.