Like in any good relationship, communication is king. Learn from experts on how to structure a communication campaign for your prospective patient, and how to make this process simple and streamlined….
When your prospective patient says ‘yes’ and engages with your ad, where do they land after that? We’re going to explore how to continue their customized experience and why it is important to hold back on pushing the sale…for now….
In order to make our marketing efficient, we need to meet our prospective avatars where they are: mentally, and physically. This episode dives into the importance of true market research, the role social media can play in your practice, and offers some tips and tricks to make this step easy and effective. …
An object at rest will want to stay at rest, that is why the first step of the marketing yes ladder is breaking inertia. Learn how to encourage your prospect to say yes to small steps, rather than asking them to take a huge (and expensive) leap of faith into your practice. …
In episode two, we identify two common marketing mistakes and hear renowned marketing expert Allan Dib, explain the importance of defining an avatar and joining the conversation that is in their mind for our marketing materials. …
In episode one, we hear renowned marketing expert Allan Dib, explain the importance of a niche, and how to choose one for your next marketing campaign. …
The Good Medicine On The Go podcast is back baby!
This season we’re breaking down the common myths and mishaps of marketing — to help you reach more patients, build stronger relationships and grow a more resilient and enjoyable practice.
Starring your fearless hosts: Kara Ware and Dr. Nathan Morris, we’ll interview marketing experts, share key learnings, case studies, and other valuable resources, so that you can get started on Monday with a simple and effective plan for marketing your practice.
Subscribe to be notified when new episodes are released.
…
In our last episode of the season, we bring together key learnings and expert voices from the past 6 episodes. We summarize how to optimize entry points and utilize a health coach to improve your practice and make functional medicine more approachable, affordable, and sustainable….
Learn how to discuss finances with your patients, and why this conversation is critical to a sustainable functional medicine lifestyle….
Discover a tried and true method that drives conversion rates by focusing on onboarding the right patients who will stay with you for the long…